Optimising For SEO

Easy SEO Tips to Get your Blog Noticed

Why are so many blog owners “afraid” of SEO? Search engine optimisation is a technique applied to web content so people can find your blog site using a few simple keywords typed into a search engine. Yes, there are many methods available when optimising for SEO and when done correctly, your blog site could gain a larger following. The more people who read your blog consistently and share it, the more likely your online reputation will get a boost.

Use a Suitable Title for your Blog Post

After carefully crafting your blog post, consider its title. What would the average person type into a search engine to find this particular blog post? What different phrase options could there be? Try using those keywords or phrases you come up with in your title. With many free keyword tools available online, it should be a fairly simple process.

Another Look at Titles – Tweaking the Formatting

The blog post title is an important part of optimising for SEO. Have you noticed with most blogs that the title appears not only on that page but also within your web browser’s title bar? In many cases, the name of your blog appears first before the title of a particular post. For the best optimisation, consider tweaking the title’s coding so that the title of the post is placed before the name of your blog. This can help boost search engine rank.

Using Keywords the Right Way

Did you know that using too many keywords within your content could be considered spam? This can wreak havoc with your search engine rankings. Instead, it is important to use keywords judiciously. Employ the use of headings within your content. Not only does it break up the monotony of one continuous article but a carefully placed keyword or phrase within the heading tag coding will be noticed by search engines.

The same principle applies for images too. Name the image files you upload to your blog using a keyword or phrase that matches your blog post topic. While this method may not optimise your search engine rank under web-based results, it will boost your rank within search engine image results.

Of course, when it comes to optimising for SEO for your blog, quality content with a few carefully placed keywords or phrases is important for higher search engine results. You may draw initial visitors with keyword stuffed articles but you will not retain them that way! Once you have mastered the use of keywords and phrases, the next step is to learn new blog optimisation options like inbound and outbound links.

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is a passionate traveller, a guest writer for TravelUpon, and has been a full time blogger since 2005. Connect with him on Facebook, Google+, Twitter & LinkedIn.

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